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Benefits of using Product Education to Increase Product Adoption

In this episode of SCALE, host Carolyne Mweberi is joined by Oreoluwa Ayo Fisher, Product Marketer at Bongalo in Kigali Rwanda to discuss benefits of using product education to increase product adoption.

Oreoluwa is a product marketer at a tech travel company Bongalo, based in Kigali, Rwanda. She’s also a student at the African Leadership University pursuing a degree in International Business and Trade.

A product marketer passionate about entrepreneurship and technology, Oreoluwa’s currently combining these two areas to make an impact on the African continent.

 

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I've helped tech startups in fintech, e-commerce, B2B SaaS and other industries to identify their most profitable customer segments and scale products into new markets growing their conversion rates.